We are excited to introduce you to our new Business Developer Anna MacPherson!

Anna MacPherson
Can you tell us a little more about your work experience prior to joining the Caliber team? 
Right out of university, I was employed with the Hamilton Police Service, commencing in 1993. I was a Detective on the drug team and wrote and executed CDSA search warrants for access to properties with illegal grow operations. In 2007, I was approached by Hydro One Utilities to design and run a Theft of Power program and teach a new process to law enforcement throughout the province. Myself and a Journeyman working for Hydro One, designed a way to measure theft of electricity in order to get into residential and business properties via a criminal code search warrant. I undertook training to open and measure (the live hydro load) through an amp probe on all overhead & pad mount-transformers, and further training on how to time hydrometers. We began measuring for theft of power throughout the province of Ontario and this new process was the first of its kind in the Ontario judicial system to obtain a criminal code search warrant for production of cannabis. By 2015, our team of two took approximately 17 million dollars of hydro theft off of the hydro distribution grid, saving costs to our rate payers. In 2014, I hired further teams of investigators and trained them to continue the program, and I took a role as Security Specialist for Hydro One to deal with all of the copper theft on our sites. Theft was out of control! We began piloting a camera-monitoring project at some of my chronic theft sites in the Hamilton area.  I started out monitoring my own trail cameras for 3 months… what a mistake (I lost a lot of sleep to being alerted to rabbits & skunks)! It was horrible… Then I discovered Caliber Communications live remote video monitoring and began leveraging the service & technology on our sites.
We are thrilled to welcome you as part of the team. Could you explain why you sought out the opportunity to join our team? What “sold” you on the position/what makes you the right fit?
Beyond the incredible Live Video Monitoring platform, the people at Caliber is why I am here!  They are a family unlike any that I have ever worked for. Thank you for this opportunity, and I hope to get to know everyone better soon!
Given your wealth of experience in Inside Sales, how would you consider your aforementioned experience and skills as a benefit to our existing and future clientele?
As the new Business Development- Critical Energy Infrastructure representative, I’m looking forward to showing the rest of the Canadian Energy Infrastructure sector why Caliber Communications is #1 in the industry!
Did you have any previous experience with or have any knowledge of Caliber’s video security monitoring services? What were your initials thoughts and impressions of how we are shaking up the industry?
In 2015, I found Caliber Communications and it was a game changer for our security at Hydro One.  Within three days of hearing about Caliber’s security platform, a Video Security Unit was installed at an old abandoned Hydro One office building in Niagara Falls. This site had many issues with trespassing & arson.  Caliber had installed a Solar Unit on the roof and the rest is history – Hydro One had finally found a solution like no other out there on the market. We worked to hone in on a program custom fit for Hydro One and it did not fail – from the technology, to the reporting platform, to the installers, monitoring staff, and management, Caliber was the only live monitoring platform that was making a difference out there! I thank you so much for all of your efforts and diligence, your hard work, and customer service – the best I had ever seen in the industry!
It is a not so well kept secret that we are continuously pushing to develop new technological advancements, both via hardware, software and AI to set new standards for the security monitoring industry – what has gotten you excited, and how do you think this presents value to our clients?
Exactly what the industry needed – Caliber Communications, as per their mission and vision, “will build trust & integrity with its customers with the goal of developing mutually beneficial long term business partnerships. Caliber’s continuous commitment developing innovative, reliable, and cost effective security solutions, will safeguard anything that is important to our clients… Caliber Communications will strive to become the most trusted market leader in providing security solutions, to define the industry standards relating to providing safer and more productive environments”. I lived it, have real life experience with the platform & service; Caliber’s commitment continues without fail!
syncroReports – What are your thoughts on it?
syncroReports was a game changer for Hydro One! With such a large company, the biggest benefit of syncroReports was what it brought to the executive side of our business.  In the business world, KPI’s are needed to prove that a service or product is worth the money. Through this platform, it was evident how many deterrences and arrests were occurring on Hydro One’s properties, and this sold our executives on the success of Caliber. The ‘user friendliness’ of it and added support, if needed, was immeasurable!  After trying many different services, absolutely no one was doing this out there! I can keep going but…let’s go to another question.
Tell us a fun fact about yourself! What do you like to do for fun? A hidden talent that would surprise people?
I played Varsity basketball for 5 years while finishing by university degrees. I love, love, love basketball, and still play it today in a “senior” ladies leagues.  I used to play on the Police team with the Hamilton Tiger-Cats! Let’s meet one day at the park and shoot some hoops together soon!!

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